Founders of Salon91 start as digital experts at Kolle Rebbe

Kolle Rebbe is significantly expanding its digital know-how at one go.

Stefan Schröter, Joscha Rüdel and Christian Darsow, the founders and partners of the digital service provider Salon91, have dissolved their company as of 1 January 2016, after more than eight years as a team, with the aim to dedicate their time to new challenges. The three were taken on by Kolle Rebbe, located in Hamburg’s historical Speicherstadt, where their enormous digital know-how perfectly complements the agency’s existing structures. Just recently, the Hamburg-based agency announced it would be specifically investing in technical disciplines, as “there are technical solutions for many of today’s communication issues,” according to Stefan Kolle, Managing Director, Creation, for Kolle Rebbe. “That’s why we are continually expanding this area further.”

Stefan Schröter is Head of Digital Design. The qualified designer is in charge of the further development of visual, UX and interface design disciplines for all digital projects.

Joscha Rüdel is Head of Digital Development. The Web developer and technical project manager develops and realises digital solutions for all the agency’s key clients across all units – solutions which set technological and creative standards.

Christian Darsow is a qualified media computer scientist responsible for creative Web development, technical planning and front-end architecture. His team, too, which is comprised of creative developers and makers, will work on cross-unit projects and be part of their planning from the very beginning.

“We have been working together intensively for many years now. The three can contribute the competencies we are looking for, and they have a strong entrepreneurial way of thinking as well. We’re a perfect match,” explains Stefan Kolle.

For Kolle Rebbe, this commitment not only means a huge reinforcement of the creative, digital and technical know-how of the agency, but also “an adjustment in line with the requirements of clients whose business models are becoming ever-more digital,” says Stefan Kolle. Brands like Netflix or momondo have a purely Web-based business model. But also clients like O2 or Lufthansa are focusing more and more on digital added value.