Lufthansa – Siegerflieger

Football's flying home.

Germany’s biggest PR stunt at the 2014 World Cup. The German Football Association aircraft was re-branded straight after the final. Back home, Germany’s biggest newspapers picked up on it. ‘Siegerflieger’ or ‘Victory Plane’ was for a time one of the most searched-for words on the Social Web.

Client

Lufthansa

As Lufthansa’s global lead agency, Kolle Rebbe has rolled out its new Nonstop You brand promise in over 58 countries since 2011.

More work.